This post highlights the main types of modelling in Nigeria. Modelling is a popular profession all over the world. People and business entities often need models for various purposes. Although when many people hear the word ‘modelling’, what immediately comes to mind is an image of a beautiful lady on the runway or on the cover page of a magazine. However, this is not necessarily or always the case. There are various types of modelling jobs and one could even make a decent income without ever stepping on the runway or appearing on the front page of a magazine.
Below are the 10 main types of modelling in Nigeria:
1. Fashion modelling
Fashion modelling is one of the most popular types of modelling in Nigeria. We all wear clothes and the clothing industry is one of the biggest industries in the world. Advertising is one of the ways that clothing stores showcase their stock and in order to do this, they need models. This is where fashion modelling comes in.
Fashion models usually wear sample clothes offered for sale by clothing stores. A photographer takes shots of the model in the clothes and the pictures are usually published. The publication could be on websites, in magazines, or other platforms through which the clothes are showcased. Small and big clothing stores often use the services of models for fashion modelling.
Clothes, bags, watches, shoes, etc, are some of the gears that fashion models usually wear in fashion modelling.
2. Runway modelling
Runway modelling is one of the most lucrative and most popular types of modelling jobs. Runway modelling is quite similar to fashion modelling but the clients often differ a bit. The main clients for runway modelling are usually fashion designers, whereas clients for fashion modelling could be both fashion designers and clothing stores. The runway is also known as a catwalk is a raised platform upon which models walk which exhibiting fashion (clothes and accessories).
2.1. Difference between fashion designers and clothing stores
|Fashion designers||Clothing Stores|
|Fashion designers make clothes and accessories||Clothing stores usually buy and resell clothes and accessories made by fashion designers. The purchase could be directly from the fashion designers and in some cases from a larger clothing store.|
It is also worth noting that some fashion designers could have their own stores and where they sell clothes that they make. It is also possible for fashion designers to make clothes and accessories without the need for a store. In either case, fashion designers still often need models to exhibit their designs on the runway.
3. Bikini, swimsuit, and lingerie modelling
Fashion designers and clothing stores usually need bikinis, swimsuits, and lingerie models. It may be tempting to include this type of modelling under fashion modelling but it deserves its own category. This is because some models might be interested in fashion modelling but object to their bodies being exposed to some extent.
4. Fitness modelling
Many businesses in the fitness industry need models. Popular among such businesses include those that make or sell products for physical fitness and gyms. So if you are into bodybuilding or athletics, fitness modelling might be a type of modelling to consider.
5. Glamour modelling
Glamour models usually pose in lingeries, attires or other accessories for sexy photography shoots. Clients often seek female models with sex appeal for this type of modelling.
6. Commercial modelling
Commercial modelling is one of the most common types of modelling in Nigeria. Advertisements are one of the major ways of informing people about events, products, services, etc. When a human character is needed for an advertisement, models are required. Commercial modelling opportunities are usually open to people of all sizes, genders, and races.
7. Body part modelling
Body part modelling often focuses on a particular part of the body. For instance, it could be the hand, face, leg, nose, etc, that would be photographed for the purpose.
Basically, anyone could be required for this type of modelling regardless of size or physique. The only thing that matters is the requirement of the client.
8. Promotional modelling
Businesses usually use promotional models to interact with potential customers and disseminate information about the brands or businesses. You have probably seen promotional models at places such as stores, malls, sports events, conferences, etc. For instance, a model with a very smooth face might be used in marketing makeup at a store. Eloquence and goodlooks are usual traits of promotional models. This is because promotional modelling usually requires acquaintance with people.
9. Fit modelling
A fit model is usually needed by fashion designers to try on clothes and other fashion designs in order to see what the clothes or accessories would actually look like when worn. Fit modelling diffes a bit from fashion modelling. This is because fit modelling usually takes place behind the scenes, in other words, during the design process. Fashion models on the other hand help in showcasing the finished designs in magazines, on websites, on the runway, etc.